Problem? Suspicious Payments
A returning client [Los Angeles Fencing Co.] was a Google Ads account we had worked with that was suspended for Suspicious Payments. This client actually came to us with two accounts that had been suspended for the same reason at the same time. The account was suspended for Suspicious Payment Activity. Google states that this policy entails the following: “If we detect suspicious or fraudulent payment activity on your account, we may restrict how much the account can spend or suspend the account.”
Step 1: When working on a case like this, it’s usually fairly easy to pinpoint where the issue lies. Suspicious payments usually happen when Google feels there is something off about payments you made. We reviewed payment details and payments made on the account, and we verified all payment details were accurate. We also found that the client had multiple accounts open that seemed to be the cause for this particular issue. We of course include the fact that our payment information is accurate and were transparent on the additional accounts the clients has in the case description.
Step 2: For this case, Google Ads Suspended had found that the account holder had created two new Google Ads accounts that were meant to be child accounts of their main account. While this is not against Google Policies – so long as you’re not advertising for the same business (which they weren’t) – sometimes, the Google Ads algorithm can see it as ‘suspicious’. Google Ads Suspended experts had found that this was the primary cause for this issue, as the algorithm could not make heads or tails of what was happening so it flagged the account. We then submitted an extended appeal explaining the mix up that had occurred, and we noted that we were actually in compliance with Google Ads policies regardless. After submitting the initial appeal for one account, we received a response from Google within 1 Day that stated
‘Not only was the one account unsuspended, but so was the second account for the 1 appeal.’
You can view how the process might go by watching this video, which explains the process for getting 2 accounts unsuspended for 1 appeal::
How To Fix Your Google Ads Suspension: 2 Accounts For 1 Appeal Suspicious Payment Activity
Sometimes, Google’s automated account validator is not perfect, and it can’t put 2 and 2 together. While it was not the customer’s intention to create the 2 new Google Ads account the way that they did, it still doesn’t take away from the fact that these accounts were compliant regardless, as they are advertising for different businesses.
Incidents like this occur all the time, and we feel that it is unfair for businesses to have to appeal for something that was on the fault of Google and its faulty algorithm.
Is your Google Ads Account Suspended? This account is just one of the many victims in the latest overhaul of accounts in the Google Ads Network. According to this report on Search Engine Land, over 3 billion ads have been removed from Google Ads and over 5 million Google Ads Accounts have been suspended in 2021 due to the violation of Google policies. Why have so many accounts been suspended and so many ads removed?
Google Ads Policies
There are a large number of Google Policies that each advertiser advertising on Google must abide by, and there are many things that an advertiser can do to violate these policies. You can find a full list of the Google Ads Policies here. In particular, there are 3 Main policies that we’ve noticed most accounts get suspended for. Those are: Circumventing System Policies, Suspicious Payment, and Unacceptable Business Practices.
What Do We Do?
It is incredibly difficult to know exactly what policy or policies an account may have violated as Google does not provide specific information to account holders on what their account may have been suspended for. Moreover, the 3 main policies listed in the previous section are what Google will tell you your account is suspended for, but there is a whole plethora of sub-policies under these 3 policies that could be the actual reason the account is suspended. Google Ads Suspended experts are quite knowledgeable of these policies, and we make it easy for customers to pinpoint exactly where the issues lie and what to do to fix them.
Our Success Story
As of recently, Google Ads Suspended is the go-to for Google Ads Account Suspensions and Google Ads Account Management in general. In the past two years, we have had a very high success rate in getting 100’s of Google Ads Accounts unsuspended for a variety of cases. On top of that, we have one of the fastest turnaround rates that you can find for appeals, with most accounts getting unsuspended in less than a week.
We have also had many happy customers that find our level of expertise with Google Ads are useful beyond ad suspension cases, and many end up hiring us to manage their Google account for them – lest their accounts get suspended again. So, we not only help to fix a suspended account, but we offer additional services to keep accounts and companies safe from getting suspended again.
If you’re looking for help with a suspension or for someone to properly manage your Google Ads account, don’t hesitate and contact us today.
Google Ads Suspended +1 720 230 6472
Written and Composed by Craig Freeman, PPC And SEO Expert at Google Ads Suspended