Google Ads Suspended Case Study: Suspicious Payment #1

Problem? Suspicious Payment

A returning client [Oasis Coffee LLC] that we helped get unsuspended had been suspended again this time for Suspicious Payment. Google Ads just can’t seem to leave this client alone! The account was suspended for Suspicious Payment Activity. Google states that this policy entails the following: “If we detect suspicious or fraudulent payment activity on your account, we may restrict how much the account can spend or suspend the account.

Learn more about this Google Ads Suspended policy

Solution

Step 1: When working on a case like this, it’s usually fairly easy to pinpoint where the issue lies. Suspicious payments usually happen when Google feels there is something off about payments you made. We reviewed payment details and payments made on the account, and we verified all payment details were accurate. We of course include this information in the case description.

Step 2: For this case, Google Ads Suspended had found that the account holder had NOT actually violated this policy. We had found that it was actually Google who had taken the so-called ‘Suspicious Payments’ from the account. We then submitted an extended appeal explaining the mistake that had been made by Google, and we described to them why we felt that it was wrong for them to flag this account. After submitting the appeal, we received a response from Google within 1 Day that stated the account had been unsuspended. 

Summary

Sometimes, Google’s automated account validator can end up flagging accounts incorrectly for things that they themselves do. This suspension was at no fault of the client, which we had figured out after submitting the appeal.

Incidents like this occur all the time, and we feel that it is unfair for businesses to have to appeal for something that was on the fault of Google.

Is your Google Ads Account Suspended? This account is just one of the many victims in the latest overhaul of accounts in the Google Ads Network. According to this report on Search Engine Land, over 3 billion ads have been removed from Google Ads and over 5 million Google Ads Accounts have been suspended in 2021 due to the violation of Google policies. Why have so many accounts been suspended and so many ads removed?

Ads Removed And Accounts Suspended

Google Ads Policies

There are a large number of Google Policies that each advertiser advertising on Google must abide by, and there are many things that an advertiser can do to violate these policies. You can find a full list of the Google Ads Policies here. In particular, there are 3 Main policies that we’ve noticed most accounts get suspended for. Those are: Circumventing System Policies, Suspicious Payment, and Unacceptable Business Practices.

What Do We Do?

It is incredibly difficult to know exactly what policy or policies an account may have violated as Google does not provide specific information to account holders on what their account may have been suspended for. Moreover, the 3 main policies listed in the previous section are what Google will tell you your account is suspended for, but there is a whole plethora of sub-policies under these 3 policies that could be the actual reason the account is suspended. Google Ads Suspended experts are quite knowledgeable of these policies, and we make it easy for customers to pinpoint exactly where the issues lie and what to do to fix them.

 

Our Success Story

 As of recently, Google Ads Suspended is the go-to for Google Ads Account Suspensions and Google Ads Account Management in general. In the past two years, we have had a very high success rate in getting 100’s of Google Ads Accounts unsuspended for a variety of cases. On top of that, we have one of the fastest turnaround rates that you can find for appeals, with most accounts getting unsuspended in less than a week.

We have also had many happy customers that find our level of expertise with Google Ads are useful beyond ad suspension cases, and many end up hiring us to manage their Google account for them – lest their accounts get suspended again. So, we not only help to fix a suspended account, but we offer additional services to keep accounts and companies safe from getting suspended again.

If you’re looking for help with a suspension or for someone to properly manage your Google Ads account, don’t hesitate and contact us today.

Google Ads Suspended +1 720 230 6472

Written and Composed by Craig Freeman, PPC And SEO Expert at Google Ads Suspended

Summary
Google Ads Suspended Case Study: Suspicious Payment #1
Article Name
Google Ads Suspended Case Study: Suspicious Payment #1
Description
Case Study for Suspicious Payment involving the 2-Step appeal process between Google Ads Suspended and the client, Oasis Coffee.
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Google Ads Suspended